Being able to interact with digital signage enhances the users experience. Using a touch screen is a great way to allow people to stay focused on the screen in one position for longer allowing you to deploy adverts which will be seen for longer periods of time.
Interaction is the next level from the traditional digital advertising as you can create eye catching motion sensing campaigns that will stimulate and enhance the users mind.
Interactive touch screens can be used in many ways such as purchasing products, wayfinding, finding key information - all but to name a few.
If you have any questions then please get in touch.